Photo by Leah K. Photography
Fitness is an all important aspect of many of our lives. It’s a vessel for maintaining your health both physically and mentally. There’s no doubt that incorporating exercise into your schedule can do leaps and bounds for your lifestyle, but, for many of us, the act of actually working out is easier said than done. Global fitness is on the rise, and a big contributor of the ever-evolving industry can be attributed, in part, to personal training. Simply having someone there to guide you along your path to better health is a motivator that many people are beginning to rely on, so as not to slack or get behind on their goals.
One local business that’s embracing the trend is Fit In Fitness, LLC., owned by Lansing’s Marla Glenn. However, while the industry is just now acknowledging the importance of personal trainers, Glenn has been a keen observer and a difference maker, longer than most. Having been a certified personal trainer since 1998, Glenn’s involvement with the industry is about much more than finances, it’s about improving the lives of others.
“I’ve been into health and nutrition since I was a little girl. I watched my health-conscious mother teach aerobics for years and developed a passion for health and wellness,” explained Glenn. “The most rewarding part of working with others on their physical fitness is hearing that first testimony from them about how they feel or look better sooner than they anticipated, especially when it’s affecting their lifestyle in a good way.”
The satisfaction of helping others achieve their goals is just one of the perks that comes along with being a personal trainer. Another is the flexibility. The business provides trainers to work within their own timeframe. However, time is limited and like other personal trainers, Glenn can only take on a small number of clients at a time; she typically takes on no more than five at a time.
One of the reasons Glenn chooses to keep her client base small is not because of her inability to find clients, it’s in her effort to better personalize each individual’s fitness regimens for optimal results.
“I actually have not had to do much client hunting, my clients have come by word of mouth and I’m proud of that,” mentioned Glenn. “Every program I use is unique to my client and her current needs. I specialize in an approach to fitness that is larger in scope than your typical personal trainer, tailored to “fit” into a busy woman’s life. I focus on helping my clients reduce stress and to take the next steps to a healthy lifestyle.”
Those looking to get fit are often skeptical of personal trainers, with their unique and off-canter techniques seeming foreign. Glenn sees fitness as a revolving door of trends and fads, but is optimistic in her ability to continue changing the lives of her clients in the years to come.
“This industry changes with every new fitness fad. But what makes us healthy doesn’t change. I keep the scope of my business narrow enough to exceed the expectations of my clients. In this regard, the broader industry doesn’t really affect me,” explained Glenn. “People are understandably suspicious of a million different ways to be and stay healthy. So even my personalized and proven strategy can be regarded as too good to be true.”
The challenges of owning your own business can often be followed with an overwhelming amount of satisfaction. Owners like Glenn continue to bring truth to this statement by turning their interests into a labor of love.
For more information on Fit In Fitness visit marlaglenn.com or call 517-202-7269