Risk & reward


Everyone wants a life well lived. There is no perfect formula. Each person has to determine what that means for herself. I want to feel alive every day. I work hard and love what I do. I spend time with family and friends as much as possible and like most, strive for balance.

But, in order to feel alive, I have to challenge myself. I heard once that if you aren’t ever anxious or excited about something, you’re not pushing yourself hard enough. You know what I’m talking about. It’s the heart pounding, taking a risk feeling that makes it easy to tell something is happening.

I can buy into that. When I start to feel like I’ve got things under control, I add another spinning plate. Some of my plates have crashed to the floor, but I try to view it as a positive because I always learn something valuable through the process. And, I don’t give up even when I probably should. However, I’m open to good advice. I honestly listen to those interested in helping me succeed. But, I don’t always take it. You know how that works.

There are a few people I always listen to regarding life. I think I would add our cover lady to my list. It’s hard not to love this woman who shines when sharing her pearls of wisdom. Hedy Steinbart or Oma as she’s affectionately known shares her personal philosophy. She said she appreciated the simple things in life and we should too. It is sage advice, but difficult to hear and apply today. We let so many things get in the way in our overly hectic lives.

There are a lot of things my grandma made that I wanted to make. I spent time with her learning her banana pudding recipe. I videotaped the process and took meticulous notes. It was adorable and we both had so much fun doing it. So, I totally understand why Oma’s grandson wanted to preserve the amazing cherry vodka recipe that his grandma made throughout his life.

As many of you know, it’s a special bond between grandparents and grandchildren. The time that they spend together is priceless. Having this amazing business venture is a testament to her hard work, passion for family and a life well lived. I hope you test out Oma’s cherry vodka and toast to your own family life and traditions.

I want to invite you to the EntrepreneurYou event put on by the Michigan Women’s Foundation on Friday, March 10 on LCC’s West Campus. This event gives women a chance to get valuable information about starting or running their own businesses. Visit MIWF.org for registration information. I’ll be there speaking about branding. It’s a fun day.


Tiffany Dowling

Tiffany Dowling

Tiffany Dowling is the Founder and President of M3 Group, a full-service branding agency located in downtown Lansing, Mich. She is also owner and publisher of Capital Area Women’s LifeStyle Magazine and the Greater Lansing Business Monthly. Dowling has helped businesses and organizations with branding needs for more than a decade. Learn more at www.m3group.biz.

Social Media