Shaka SUP is calling all wave racers to Haslett this September
Shaka SUP Racing is bringing Paddle for YOUR Cause to Lake Lansing. The inaugural racing event is aimed to accommodate stand-up paddle boarders and kayakers of all skill levels.
A partially charitable event, participants get to choose how their generated proceeds are allocated. When registering, racers will be asked to pick one pre-selected charity for $5 of their registration fee to be donated to. Shaka SUP has selected a wide range of options for racers to choose from, including Make-A-Wish Michigan, the Young Survival Coalition, Ingham County Animal Control and Shelter and the Kennedy Tennant Memorial Fund.
“We created Paddle for YOUR Cause to bring out the best in each participant: personal challenge, giving back, staying fit and enjoying life,” said Elizabeth Maxwell, owner of Shaka SUP Racing.
Shaka SUP is a new and upcoming racing company that focuses on bringing paddle-based water sports, traditionally reserved for coastal locations, to inland locations. The company believes that local waterways, lakes and other outdoor sporting areas in the region are comparable for facilitating the excitement of this unique, niche outdoor community.
Paddle for YOUR Cause’s unique charitable structure is a direct reflection of the brand’s unique business model. The inaugural event takes place on September 16 at the south end of Lake Lansing. Registration is available online at www.shakasupracing.com; if you register before September 1, you’ll receive a discounted rate of $35 — $45 will be the regular rate — and an exclusive t-shirt.